For the past twenty plus years I have followed my dream as an entrepreneur and business owner, while running 40ParkLane,llc, following a successful international career at The Gillette Company. I ran operations for the food business, called Carolyn’s Handmade, set up systems and IT, did financial planning and accounting, created websites, planned and implemented (digital) marketing initiatives and did the product, web and general photography.
40ParkLane marketed its gourmet treats and gifts to companies like Macy’s, Bloomingdales, Dillards, TJ Maxx, Marshalls and Homegoods. In 2014 I successfully negotiated the sale of the food business, the Carolyn’s Handmade brand.
Since 2014 I have used my invaluable all-round 20+ years of experience as Entrepreneur Advisor to help other startups and small businesses like Canvas Unplugged, Oblivinon and Best Place to Retire, WWLC, AccidentalOpinion.com, AccidentalAdvice.com with strategic planning, operations, web design, digital marketing and photography. Over the years I gained experience and developed skills in the following areas:
- Blades and Razors
- Stationery and Pens
- Male Grooming
- Female Grooming
- Dental Care
- Household Appliances
- Gourmet Food
- Gourmet Gifts
I have been part of corporate, small business and startups over the years, building an extensive resume setting me up perfectly for the role of Entrepreneur Advisor. Along the way, I have strategized, planned, implemented and monitored across the following areas:
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White papers, blogs and “how to” articles are great to refer to, but they’re just one dimensional. They won’t critique your strategic plan, operational issues, web design or digital marketing plans. You may need a sounding board, one that gives you honest, constructive and actionable feedback, not a Top 10 List of what to do.